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The value of working with a collective over a traditional agency

Updated: Oct 29, 2020

Offices are remnants of the past. Grey tombstones for unproductivity and a glum disposition. No one likes jumping on a train at the crack of the morning to be trapped in a space with constant, around the clock supervision. An outdated model wouldn’t you agree? Why go through that when you could be part of a dynamic, specialised team, designed to work together, and individually to pull on each other's strengths



So why a collective, and what is it?


Out of office is a state of mind and a collective fully embodies that. Covid-19 has shown the world that remote working is possible and its advantages over the old way of doing things are unquestionable.


A collective offers:
A vast amount of knowledge/insight from years and years of combined experience.
Worldwide reach at your fingertips - talent is not restricted to a potentially stale, overworked agency team.
An agency-style experience, filled with vibrant, creative diversity.

Flexibility is the future of business. Freelance creatives and agencies have all the tools at their disposal. They are free to push their creative brilliance to new boundaries in their respective creative studios. Working together to offer a new kind of agency experience.


Sounds pretty good right? Well, we’ve got the perfect collective for you.


Here at KICO we carefully source the best creative minds in the game for your projects, so you don’t have to. Every project is led and managed by our Creative Director, Kirsteen Faulkner; you won’t have to juggle agencies/freelancers. So rest assured you’ll be receiving full project management and excellent, efficient processes so you can relax knowing you’re in safe hands. We pride ourselves on the fact that we work with both agencies and freelancers, so in some cases, you could be receiving the expertise of two agencies in one!


We are all about community and our ethos isn’t about working for the one, it’s about working for all. Everyone in the process is their own badass boss and they are all paid well for their services. We will build the dream team for your project and inject a broad and diverse set of perspectives from across our collective to come up with the most effective and creative solutions to any of your branding needs.


If you don’t take our word for it, take Keith Ferrazzi, industry expert and author of “Leading without authority”. He calls it “co-elevation”.

“Hardwired with the power to break down silos, transform teams, and reinvent collaboration, Co-elevation is the new and proven methodology for leadership.”

So, what are you waiting for? Get in touch, we'd love to hear from you.


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